Builder Community Research

Taylor Morrison Morgans Landing

From May 22nd, 2024 through November 18th, 2024

Units Sold:

286

Average Sold Price:

$461,655

Average Sold Discount:

3%

Average Price Reduction:

2%

Average DOM:

67

Taylor Morrison is a Houston home builder offering a diverse selection of new homes across several communities, including those with the most active listings. Their homes typically average 2,425 sq ft and are priced from the mid-$200s to over $1.3 million, catering to a variety of budgets and lifestyles. With an average market time of 91 days, there’s plenty of opportunity to find the perfect fit.

Sold Listings

24

Average Selling Price

$357,386

Typical Selling Price

$324k to $376k

Homes Sold per Price Range

A visual sold price spectrum representation

$300kto$328k$328kto$356k$356kto$385k$385kto$413k$413kto$441k$441kto$469k
2024766222

Average Sold Price per Sq Ft

Typical Sold Price per Sq Ft

to

Number of Homes Sold by Sold Price per Square Foot

Breaking down the market by $/SF ranges

$134to$144$144to$153$153to$163$163to$172$172to$182$182to$191
20248359

Average Days to Sell

60

Typical Days to Sell

18 to 111

Days on the Market Distribution

The number of homes sold in each DOM range

3to3535to6767to100100to132132to164164to196
20241331332

Average Price Reduction

1%

Typical Price Reduction

-1% to 3%

Price Reduction Distribution

Shows the number of homes within each price reduction bracket. If you were clothes shopping, this would be like counting how many shirts were on each of the various clearance racks (5%, 10%, etc.)

-8%to-6%-6%to-4%-4%to-2%-2%to-1%-1%to1%1%to3%3%to5%5%to6%6%to8%8%to10%10%to12%12%to13%13%to15%15%to15%
20241239194431212

Average Discount from Original List

1%

Typical Sold Discount from Original List

-1% to 0%

Discounts Distribution - From Initial List Price

Number of homes sold from each discount rack

-3%to1%1%to4%4%to8%8%to12%12%to16%16%to19%
20241942

Average Discount from Last List

1%

Typical Sold Discount from Last List

0% to 0%

Negotiated Disocunts from Final List Price

The percentage difference between final list price and closed price, distributed

0%to2%2%to3%3%to5%5%to7%7%to9%9%to10%
2024191122

About Our Data

All analysis, rankings, ratings, and throughout this site are generated by us here at Icon Real Estate. All raw data comes from the Houston Association of Realtors (HAR, HRIS) – but you're not viewing raw data. We track, categorize, analyze, and rank everything from zip codes to school zones based on geographic (boundary) data that is either (a) provided by local jurisdictions, (b) purchased from third-party sources, or (c) hand-drawn by our team.

Builder statistics rely heavily on our local knowledge and familiarity with the marketing (listing) practices of major local builders. It's not an exact science, but we're pretty accurate in assigning listings to the correct builder. We leverage a bit of AI in that process as well.

It's all good stuff, and we're pretty confident you'll find it useful. But just FYI - no warranties or guarantees. Let us know if you're looking for something you don't see here.